Attractions create transformative experiences and personal connections that can’t be purchased on the internet. Attractions give people a reason to leave their home.
In the experience economy, people refuse to be bored. Apathy is forbidden. People crave choice, empowerment, and exhilarating content. The internet delivers these qualities on a constant drip, but consumers want it in real life too. Attractions are the key, and The Attraction is the new anchor space.
Great attractions provide space for exploration, discovery, wonderment, and transformation. Whether it’s the exhilaration of an immersive performance, being transported into another dimension, or solving puzzles that become harder as you play, the real world fades out of focus and a new self can emerge. Audiences become lost within the immersion and are freed to become whomever they choose.
Spatial Activations is thrilled to consult developers and content producers on bringing these rich sensory experiences to fruition, from the founders of the most successful immersive attractions of the past 5 years.